Launch A Real-World Project
To A Real Audience
Whether it is an e-commerce business, ad-supported content site, agency or simply a portfolio website, connect the dots between theory and practice by launching and sharing your vision with the world.
Theory To Real World Practice:
A True Portfolio Piece & Potential To Generate Income
Course Overview
This comprehensive course will guide you through planning, building and launching a real world project with income generation potential which will also be a top-notch portfolio piece, a real world work experience and example.
You’ll conduct in-depth market research to identify real business opportunities and determine positioning to then inform your build of a great website technically, and aesthetically, from beginning-to-end, on an upgraded WordPress Business plan with advanced plugins and themes.
You will then launch your project to a real audience and start to collect data to improve the performance. At the intersection of infrastructure, keyword research, financial projection, codeless building, UX & sales, learn how to create an income-enabled asset for the digital economy and be proud of sharing your work.
A Deep Dive
That can only be learned while creating a real world project.
What You'll Learn
INFRASTRUCTURE
Choosing a domain, hosting and CMS provider and setting it all up.
Tools: GoDaddy, Google Domains, Bluehost, WordPress, Squarespace, Shopify, Bubble & more
Get Set Up Like A Pro
RESEARCH
SEO & keyword research for traffic and profitability.
Tools: Keyword Planner, Keysearch, RankIQ & more.
Know Before You Build
BUILD
WordPress Business Plan with plugins, themes & integrations.
Tools: WordPress, Elementor, Stripe, Hubspot, Adsense, Analytics & more
Launch Industry-Caliber Product
GTM
UX & copywriting that sells.
Tools: Figma & more.
Real Marketing Real Results
Planning: Domain, Hosting
Planning: Choosing a CMS: WordPress, Squarespace, Shopify, Bubble
Planning: SEO & Keyword Research – Search
Planning: SEO & Keyword Research – Financial Projections
Building: WordPress Business – Themes & Plugins
Building: WordPress Business – UX
Building: WordPress Business – UX
Building: WordPress Business – Copywriting
Building: Integrations – Form, Analytics
Monetization: Payment Integrations
Monetization: Ad Revenue via Google Adsense
Monetization: Products via Email List
Learn Live With A Cohort
Learn realtime remotely w a cohort of peers & your instructor on a recurring weekly schedule.
Community Platform
You’ll join a forum/chat with other learners where you can exchange questions and ideas.
Recorded Sessions
Deepen your learning by rewatching sessions or simply catch up on the ones you miss.
Instructor Access
Reach out to your instructor who is available to you, with any questions and comments you have.